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[9 Jun 2009 | One Comment | ]

Yesterday I attended a panel discussion that primarily focused on social media and the opportunity it provides to communicate with shareholders and potential investors. The panel included: Serena Ehrlich, Director of Social Media, Startup Army/BLAZE; Laura Graves, Senior IR Manager, Cisco Systems, Inc; Dick Johnson, President Johnson Strategic Communications Inc.& editor of  IR Cafe, and Robert Williams, Director Investor Relations, Dell Inc.
Robert said that Dell uses social media primarily to reach out connect with people who are interested in their company and want to access their information in different ways. …