I came across this SlideShare earlier today and I wanted to share it here. It’s quite an indepth presentation that covers all aspects of social media. When you have a few minutes I highly recommend flipping through it. The numbers continue to blow me away, I hope you enjoy it as much as I did.
A quote from the author Esteban Contreras:
There might be saturation, but social media has changed the way we live. And this means social media is no longer a question for marketers. Companies of all sizes have accepted …

The Center for Marketing Research at the University of Massachusetts Dartmouth recently released updated findings that expand its prior research on the usage of social media amongst the F500. This time around, the study also includes information on the number of Facebook fans a company has as well as the number of Twitter followers.
The methodology and complete findings of the study can be accessed here: http://www.umassd.edu/cmr/studiesandresearch/2011fortune500/.
Here’s some highlights from the latest findings:
Blogs in the 2011 F500

114 (23%) of the primary corporations listed on the 2011 F500 have a public-facing corporate …

Recently, I blogged about how a balanced approach to your online communications strategy (that entails integrating social channels on a best practices IR website) can help drive visitors to your website and keep them engaged on there.
This week, I’m going to share some findings about how social plugins such as a Tweet button have increased link mentions for websites that can subsequently help to increase awareness about your brand.  The study also revealed that more companies are linking to social channels such as Twitter and Facebook on the homepage of …

Here’s what we’ve been reading and sharing on Twitter this week:
Win the online discussion by playing nice: http://ow.ly/6NTGA
Dreamforce Video: Building your social strategy: http://bit.ly/mXNvXz
Warren Buffett on online investor relations: http://bit.ly/nViWBH
Companies find the Twitterverse as they turn to social media: http://bit.ly/pCqM6I
New Digital Communications Model – Time to Get on Board: http://j.mp/pLQP9y
The Best Countries for Business: http://j.mp/pnjkH9
Facebook Launches New Metric: “People Talking About”: http://t.co/JGQc70R7
HootSuite Integrates LinkedIn Company Pages & Groups: http://t.co/WfEwLtio
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In this second part in our series of whitepapers concerning public company use of social media for investor relations (the first addressed Twitter) we have found that Facebook has quickly become a popular channel used by companies – with 45% using it to provide investor-related material compared to 37% we cited in July 2010.
IRO’s continue to use Facebook to provide greater context to the company and its markets by sharing industry-related information and using multimedia to showcase assets.  We are seeing emerging trends, such as increased engagement with investors and …

With Facebook now counting more than 600 million users, the reality is that a large segment of any corporate website traffic has a Facebook account.  If you’re company has a Facebook page and you’re actively using it, then it makes sense to extend the capabilities of your corporate website with Facebook social plug-ins. Below are the 4 ways that we integrate Facebook social plugins into corporate IR websites.
Share to Facebook
Starting in 2009 a default component of all Q4 websites is the ability to share any page to a number of …

Back in January of this year a question was posted to Quora (the hot new social media question and answer community) asking which vendors help integrate social media into the corporate website.
Our CEO, Darrell Heaps responded to the question and his answer has remained the top ranked answer. I thought it would make sense to share it here:

Darrell Heaps, Co-founder/CEO at Q4 Web Systems
2 votes by Broc Romanek and Brian Chen

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IR Web Report recently wrote a blog post that explains how we work with the Twitter and Facebook API to allow our clients to easily share content published to their public website on both of these social networks.  An excerpt from Dominic’s post:
By using Application Programming Interfaces (APIs), which enable web services to exchange information, Q4 is giving its clients the ability to post new information on their corporate websites while simultaneously alerting investors to its availability on a growing range of other sites.  The approach is more secure and eliminates …

On February 14, Darrell Heaps, our co-founder and CEO, and one of North America’s leading authorities on social media for IR hosted a guided tour of “The Current State of Social Media” webinar in which he walked through a current snapshot of what’s happening in the use of social media for IR and why it’s important to your investor relations program. Here is the full replay of the session and the Q&A, it’s 1hr15mins long:

The Current State of Social Media and Investor Relations – A Q4 Webinar from Q4 Web …