Over the last couple of years we’ve been successful in working with our clients to create a customized approach that drives IR website traffic, expands content distribution and increase investor engagement. Over this time the Q4 platform has evolved and now can provide a true competitive advantage to public companies by expanding their reach, attracting investors and building better relationships.

These new features provide even greater capability for our clients to benefit from the web and the integration of social media into their investor relations efforts AND with the rise of web disclosure coming, our platform provides all of the tools required to be successful in the new world of online investor relations.

The list of upgrades is below, you can also check out our new website at http://www.q4websystems.com to learn more.

We hope you like them!

Darrell Heaps

UPGRADES NOW AVAILABLE

Simultaneous Web Publishing
Direct integration with Twitter,  Facebook and Bit.ly APIs allows for real-time simultaneous publishing to both of these platforms along with email alerts and RSS feeds. Real-time simultaneous web publishing alleviates compliance issues relating to selective disclosure so information can be accessed on all channels at the same time. Using RSS feeds to publish your content to Twitter and Facebook can result in various delays due to how RSS works and the reliance on third party services.

Real-time integration of social media content
Q4’s social media integration enhances client websites by automatically including content from YouTube, Vimeo, Slideshare and Flickr. Once content is published to any of the aforementioned sites, it is automatically pulled into your website and organized by tags.

Real-time Alert Filters
As press releases, presentations, events or reports are published through Q4, real-time alert filters read the content and distribute it automatically to email, Twitter and Facebook. For example, press releases can now be searched as they cross the wire in real-time and depending on the content, be sent to different email lists, your Twitter account and company Facebook page.

Tagging
Tags are like keywords that you can add to any content to make it easier to find later.  For example, during earnings as you add content such as events, presentations and reports you include a tag associated with that event such as Q110. This will then auto assemble the content into a Q1 earnings page, and any content you add to the site with the Q110 tag will automatically be added to this page.  Similarly, you can tag content with “Briefcase” and it will be automatically added to an investor briefcase page on the site. Tagging your content allows pages and lists throughout the site to be easily generated at any time.

Social Media Optimization
Using our software along with the web’s most popular social networks and communities we work with our clients to create a customized social media strategy.  We also provide ongoing support on the execution, ongoing management and monitoring of social channels. Working with our clients we have been able to drive IR website traffic, expand content distribution and increase investor engagement.

Approve Press Release via Email
As a press release crosses the wire, an email alert will be sent to specified individuals within your company for approval.  Once they view the title and confirm the release is correct they click on a link in the email which automatically sends it out to your email subscribers. This feature gives you an improved balance of automation and control over your content.

SEC filings
All of your SEC filings are now available in various formats such as Word, Excel, PDF, HTML, XBRL.  This allows current or potential shareholders the ability to download and analyze the information in their preferred format.

Online event Reminders
Visitors to your IR website can now easily subscribe to event reminders and also click to add to their outlook calendar with one click (iCal).

Interactive Analyst Center
Five years of financial information updated automatically from filings, plus ratios, customizable, interactive charts and company/industry specific Operational Drivers – all accessed from your IR website.

If you’re interested in learning more contact us today and we’ll setup a live product demo.

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The author speaks about the inevitable awkward moment of the implementation process when someone pipes up and says “uh, what about the content?”

As part of our implementation service, we specifically bring this up with clients during the project’s kickoff.  We make it very clear that we will handle all the content migration and we also use the migration as an opportunity to train the client using some real-world examples.   The training happens on-site and right before our pre-production launch activities so the timing is perfect and the client is ready to use the tool by the time they go live.

We’ve always taken the approach that we’re not only selling a product, but we’re selling a service and do everything we can to make the migration to our platform as simple and seamless as possible to the client.

In addition to Q4 WEB providing accurate website records for Bill 198 compliance to reduce your risk surrounding corporate disclosure we also do all the little things that set our company apart from the sea of CMS companies out there.

I’ll be following up with some additional posts about our implementation process in general and other steps we take to manage migrations.

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1. Hardware upgrade in the works Over the past month we have been testing out our...
2. Investor Relations Website Best Practices for Small Caps Yesterday Catherine Crofton delivered our first webinar regarding removing the...
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