SEO stands for “search engine optimised”. They are also called plain language URLs because a person can easily read and understand them. You can change what this text is with one exception: the text you choose must be unique with in its place in the URL “path” (the path is the text between each forward slash in the URL). There are a number of places you can change the SEO name but we’ll show two of them here - this is probably enough to get full understanding of how to change them everywhere.
The SEO Name can be changed for a Press Release. To change it go to the Press Release Edit page and change the corresponding field:
You can change the SEO Name of any page by going to the Page Edit page screen and changing the corresponding field:
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