[18 Sep 2014 | No Comment | ]
Q4 Upgrades Investor Analytics With Over 300 New Financial Institutions

As part of our latest Q4 Web release, we’re excited to announce a major upgrade to our Investor Analytics service launched back in June. This new upgrade is free to all Q4 clients and is currently being rolled out across all instances. New features include enhanced reporting combined with an expanded set of financial and corporate institutions available to be reported on.
With the vast majority of institutional investors using corporate websites at least monthly, by using Q4 Analytics IROs are able to understand investor behavior at a material level on …

Read the full story »

Best Practices, buy-side, Featured, ReThinkIR, sell-side »

by [29 Oct 2014 | No Comment | ]
An IR lesson from Kevin Spacey

Content Marketing World 2014 is probably the last place you’d expect to learn something about investor relations. And Kevin Spacey is likely the last person you’d guess would be the person giving the lesson.
But it was … and he did … and I quote…

“The story is everything, which means it’s our jobs to tell better stories.”
“[It's critical to keep in mind what] makes something absolutely genuine [to the audience because] we turn off when something doesn’t feel authentic.”
“There’s no better way to overpower a trickle of doubt than with a flood …

Featured, Mobile, Research, Uncategorized »

by [24 Oct 2014 | One Comment | ]
62% of Analysts Use Mobile to Help Analyze the Companies They Cover.

I was just spending time catching up on twitter and came across this great infographic, shared by Serena Ehrlich. This infographic is based on a survey of 50 buy-side, sell-side and independents analysts. Very interesting.
When looking at the use of mobile during research, 34% responded that they use it sometimes and 28% extensively, for a combined total of 62%. The world has certainly changed.

Recommend on Facebook Share on Linkedin Tweet about it Subscribe to the comments on this post

Best Practices, Featured, IR Websites, irchat, Website of the Week »

by [24 Oct 2014 | No Comment | ]
Getting around the “why invest” dilemma with custom tabs

The “why invest” section of an IR website is an important first look for both new and returning investors. The goal of the “why invest” section should be to provide a quick snapshot of the company’s investment proposition. For many companies however, the prospect of a snapshot is easier said than done.
Creating a couple sentences around why a person should invest in a company is ultimately going to discount key factors that make up a company’s investment proposition. Providing a barebones “why invest” may be good in terms of brevity, …

Best Practices, buy-side, Featured, IR Websites, Research »

by [21 Oct 2014 | No Comment | ]
New Research: 79% of buy-side trust corporate websites over external sources

Getting inside the head of the buy-side investment community is the main goal of any IRO. Not only understanding what kind of information is most likely to pique their interest, but also understanding how they prefer to interact with IR content.
No other company better understands the general wants, needs and behaviours of buy-side investors better than Rivel Research Group. Rivel is the market leader pertaining to investor research and providing IROs with a keen understanding of how investors interact with their content and how they like to be engaged with.
Recently, …

Best Practices, buy-side, Featured, irchat, Social Media, Twitter »

by [20 Oct 2014 | No Comment | ]
Live-tweeting for influence, not disclosure

A few months ago, Q4 CEO Darrell Heaps shared his thoughts on why every public company should be tweeting their earnings on this very blog. In the post, Darrell provided interesting stats on the growing investor use of Twitter as a research tool as well as reaffirming his stance that companies needs to make their presence felt on Twitter as, in his words, news breaks on Twitter.
In a short video for IR Magazine, Darrell further explains his stance on the power of live-tweeting during earnings. Particularly, he notes that by …